Improve OurVerse Branding, Logo and Website #260

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opened 2024-08-30 12:06:38 +00:00 by marionrvrn · 6 comments
Owner

We had a call with Omrei today to discuss and organize our collaboration for the OurVerse website and the event we are planning for October. Unfortunately, Sasha couldn't join the call, so we only briefly touched on the branding topic. Sasha has already created the initial branding, logo, and website design for OurVerse and upcoming event (see attached + repo https://git.ourworld.tf/ourworld_web/ourverse_new)

However, feedback suggests that the design could be less "techy" and more playful, and could be improved in terms of color, and the logo (too simple, could be in 3D) + there's no story behind the branding

To move forward, we need to organize a follow-up call that includes Sasha to define what’s needed for the website and branding in more details.

  • Organize call between Sasha, Omrei, Sam and I + maybe Omrei's graphic designer to help in the process
  • Review the current branding and identify specific areas for improvement
We had a call with Omrei today to discuss and organize our collaboration for the OurVerse website and the event we are planning for October. Unfortunately, Sasha couldn't join the call, so we only briefly touched on the branding topic. Sasha has already created the initial branding, logo, and website design for OurVerse and upcoming event (see attached + repo https://git.ourworld.tf/ourworld_web/ourverse_new) However, feedback suggests that the design could be less "techy" and more playful, and could be improved in terms of color, and the logo (too simple, could be in 3D) + there's no story behind the branding To move forward, we need to organize a follow-up call that includes Sasha to define what’s needed for the website and branding in more details. - [x] Organize call between Sasha, Omrei, Sam and I + maybe Omrei's graphic designer to help in the process - [x] Review the current branding and identify specific areas for improvement
marionrvrn added this to the Sep 02 – Sep 15 project 2024-08-30 12:06:46 +00:00
Owner

about the logo- im not an illustrator, i dont know how to use adobe illustrator / i dont have the app, so please @omrei1990 if you can come up, but i would suggest the color not change too much for simplicity and memorability/maybe max add 1 more

about the logo- im not an illustrator, i dont know how to use adobe illustrator / i dont have the app, so please @omrei1990 if you can come up, but i would suggest the color not change too much for simplicity and memorability/maybe max add 1 more
Author
Owner

Sam spent some time working on the logo yesterday and Omrei assigned the task of creating it to his graphic designer
See attached inspiration + intended color palette - Sasha will also change the website color to these colors

Sam spent some time working on the logo yesterday and Omrei assigned the task of creating it to his graphic designer See attached inspiration + intended color palette - Sasha will also change the website color to these colors
Author
Owner

I had a call with Sasha, she's waiting for the logo and branding to be ready before modifying the website.

I had a call with Sasha, she's waiting for the logo and branding to be ready before modifying the website.
Author
Owner

We had several calls this week about the branding of OurVerse and Omrei's graphic designer came back with a few design for the logo.

About the website, I received a feedback from Kristof: it has to be simple, fun and straightforward. It has to show how many people can't meet or collaborate together, and how we're solving that problem, how we're going beyond ZOOM.
We need to have a roadmap showing where it all started, where we are with OurVerse and where it will continue to go in the future.

We had several calls this week about the branding of OurVerse and Omrei's graphic designer came back with a few design for the logo. About the website, I received a feedback from Kristof: it has to be simple, fun and straightforward. It has to show how many people can't meet or collaborate together, and how we're solving that problem, how we're going beyond ZOOM. We need to have a roadmap showing where it all started, where we are with OurVerse and where it will continue to go in the future.
Owner

A lot of back and forth on the branding / logo. Today it should be solved.

A lot of back and forth on the branding / logo. Today it should be solved.
Author
Owner

See preview of the website : https://www2.ourverse.tf
Logo is attached

OMO: The color palette is bland, and still lacks that playful touch.

Closing this issue and will move it to circle_ourverse

See preview of the website : https://www2.ourverse.tf Logo is attached OMO: The color palette is bland, and still lacks that playful touch. Closing this issue and will move it to [circle_ourverse](https://git.ourworld.tf/ourworld_projects/circle_ourverse/issues)
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Reference: tfgrid/circle_promotion#260
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