Explore CisionOne and our PR Newswire Package, develop concrete plan #274
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Phase One
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Here is an older document I'd started to create around PR Newswrite proposal:
https://docs.google.com/document/d/15enGjgbPrgfDGjviA7a0OnLULg1NjGL3do_QE4WwK1s/edit
Created the doc for shared learning and plan development.
Exported the lists to our drive - https://docs.google.com/spreadsheets/d/1KASqE7FxmTe4wrkZZGPIAe4cJFt5Bam6N6bUoTHZLns/edit?gid=462512734#gid=462512734
Currently we are in a situation where we need to decide what to do in terms of keeping CisionOne or keeping PR Newswire.
Amanda and I are writing a proposal around this and will share with stakeholder to make the decision together.
I have requested advice from others in the organization and expecting to make a decision today.
Most likely will go the route of keeping CisionOne but will confirm today with the stakeholders.
Also I need input from stakeholders on how we see the next ±4 months so I can create the updated strategy.
Finally will be moving on to the strategy creation this week.
OK confirmed internally and externally that we will keep CisionOne rather than the 8 US-only PR newswires.
We are still blocked somehow on moving forward with a strategy but @Amanda let's talk about getting back into the CisionOne platform for list building etc.
Got some helpful context today so we can pick this up next week.