Explore CisionOne and our PR Newswire Package, develop concrete plan #274

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opened 2024-09-18 09:00:03 +00:00 by gosam · 8 comments
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Urgent

  • There is an issue with our package, need to decide what to do.

Phase One

  • Training session on CisionOne
  • Get Amanda and Marion signed up, share materials
  • Create a document for shared learning and plan development
  • Initial exploration of the platform
  • Get clarification on services from Kelly (account lead)
  • Get clarification on "pitch" vs "media release" (both in CisionOne) vs "press release" (we have eight)

Phase Two

  • Develop updated communication and outreach strategy
  • Share and communicate plan internally
  • Create new stories around execution
**Urgent** - [x] There is an issue with our package, need to decide what to do. **Phase One** - [x] Training session on CisionOne - [x] Get Amanda and Marion signed up, share materials - [x] Create a document for shared learning and plan development - [x] Initial exploration of the platform - [x] Get clarification on services from Kelly (account lead) - [x] Get clarification on "pitch" vs "media release" (both in CisionOne) vs "press release" (we have eight) **Phase Two** - [ ] Develop updated communication and outreach strategy - [ ] Share and communicate plan internally - [ ] Create new stories around execution
gosam added this to the Sep 16 – Sep 29 project 2024-09-18 09:00:03 +00:00
gosam self-assigned this 2024-09-18 09:00:19 +00:00
Amanda was assigned by gosam 2024-09-18 09:00:19 +00:00
Author
Owner

Here is an older document I'd started to create around PR Newswrite proposal:

https://docs.google.com/document/d/15enGjgbPrgfDGjviA7a0OnLULg1NjGL3do_QE4WwK1s/edit

Here is an older document I'd started to create around PR Newswrite proposal: https://docs.google.com/document/d/15enGjgbPrgfDGjviA7a0OnLULg1NjGL3do_QE4WwK1s/edit
Member

Created the doc for shared learning and plan development.

Created the [doc](https://docs.google.com/document/d/1K7icLWpedyT12_i4IzIDlEdI-2uv1W2hXNTEe0FY6CE/edit) for shared learning and plan development.
Member
Exported the lists to our drive - https://docs.google.com/spreadsheets/d/1KASqE7FxmTe4wrkZZGPIAe4cJFt5Bam6N6bUoTHZLns/edit?gid=462512734#gid=462512734
Author
Owner

Currently we are in a situation where we need to decide what to do in terms of keeping CisionOne or keeping PR Newswire.

Amanda and I are writing a proposal around this and will share with stakeholder to make the decision together.

Currently we are in a situation where we need to decide what to do in terms of keeping CisionOne or keeping PR Newswire. Amanda and I are writing a proposal around this and will share with stakeholder to make the decision together.
gosam modified the project from Sep 16 – Sep 29 to Sep 30 – Oct 13 2024-09-30 07:10:46 +00:00
Author
Owner

I have requested advice from others in the organization and expecting to make a decision today.

I have requested advice from others in the organization and expecting to make a decision today.
gosam modified the project from Sep 30 – Oct 13 to Oct 14 – Oct 27 2024-10-14 07:43:04 +00:00
Author
Owner

Most likely will go the route of keeping CisionOne but will confirm today with the stakeholders.

Also I need input from stakeholders on how we see the next ±4 months so I can create the updated strategy.

Finally will be moving on to the strategy creation this week.

Most likely will go the route of keeping CisionOne but will confirm today with the stakeholders. Also I need input from stakeholders on how we see the next ±4 months so I can create the updated strategy. Finally will be moving on to the strategy creation this week.
Author
Owner

OK confirmed internally and externally that we will keep CisionOne rather than the 8 US-only PR newswires.

We are still blocked somehow on moving forward with a strategy but @Amanda let's talk about getting back into the CisionOne platform for list building etc.

OK confirmed internally and externally that we will keep CisionOne rather than the 8 US-only PR newswires. We are still blocked somehow on moving forward with a strategy but @Amanda let's talk about getting back into the CisionOne platform for list building etc.
Author
Owner

Got some helpful context today so we can pick this up next week.

Got some helpful context today so we can pick this up next week.
gosam modified the project from Oct 14 – Oct 27 to Oct 28 – Nov 17 2024-10-25 15:33:19 +00:00
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Reference: tfgrid/circle_promotion#274
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